"This will be our second major revision in the past eight months for the website. As a player within a space as competitive as managed hosting, we do everything possible to provide best of breed services, so we need a website that lives up to that expectation," says Jason Silverglate, CEO of DedicatedNOW.
The previous DedicatedNOW.com website was launched back in July of 2008, along with the Company's new fully managed hosting products and services. With a focus on their new product launch, the July facelift was heavily geared towards promoting the Company's new servers and services. In addition to the new look and products, DedicatedNOW also launched out their proprietary billing system with the July release.
"We released the last website on the opening day of HostingCon '08. The new website was massively instrumental in pushing the fully managed product line," mentions Josh Ewin, VP of Sales & Marketing.
Ewin continues, "The new DedicatedNOW look didn't include just the website. We wanted a total facelift for the brand. All of our creative was updated to the new look and feel of the DedicatedNOW brand."
While the release of the latest version of the DedicatedNOW website does not treat visitors to a new look and feel, it provides superior functionality and performance.
"The new DedicatedNOW website is focused on usability and accessibility across all major operating systems and browsers, as well as meeting the Web Accessibility Initiative and Section 508 of the Federal Government's guidelines for creating accessible websites" says SEO analyst and consultant to DedicatedNOW, Franki Nguyen of TN3 Productions in Australia. "Since the release of the new website, we've seen increased conversions, better search rankings and have had some terrific feedback from customers and visitors alike," Nguyen continues.
With the removal of functionally superfluous items like flash and some scripting, the DedicatedNOW team has seen substantial gains in productivity from the website. As dedicatednow.com is constantly in flux, much like the Internet itself, the Company is constantly updating instructional content, photos and products on the website.
DedicatedNOW plans the release of several new hosting products and services during the second quarter this year and will use the dedicatednow.com web presence as a platform to introduce them to the market.
About DedicatedNOW:
Since 2003, DedicatedNOW has led the dedicated hosting industry by providing comprehensive management of dedicated servers. With an emphasis on customized solutions and adaptive customer support, DedicatedNOW leverages its partnerships and redundant network to provide unparallelled performance for its customers.
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